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Middleton Foods sponsors National Fish and Chip Day on 80th Anniversary of D-Day

Middleton Foods is once again delighted to be supporting trade organisation, NEODA (the National Edible Oil Distributors Association), as a headline sponsor of its ‘National Fish and Chip Day’!

Back for its 9th year, National Fish and Chip Day 2024 is an extra special one. It will be marking the 80th Anniversary of D-Day, the largest naval, land and air operation in history. To honour all those involved in the D-Day landings, National Fish and Chip Day will move from its traditional Friday slot and celebrate the nation’s favourite dish on Thursday 6th June, which marks the 80th Anniversary of this momentous day.

Referred to as ‘Good Companions’ by Winston Churchill – who ensured fish and chips weren’t rationed because he thought it would be detrimental to the morale of the nation – during the D-Day landings, soldiers who found themselves behind enemy lines and needed a way of telling whether someone was a friend or foe, devised a two-word code… one called ‘fish’, the other replied ‘chips’!

Speaking about its continued support of NEODA’s National Fish and Chip Day, Ryan Baker, Sales Manager, Middleton Foods comments:

“It’s our great pleasure to continue to support National Fish and Chip Day, and we’re especially proud to be involved in 2024 when it’s the 80th Anniversary of D-Day. Fish and chips is a staple British meal, it’s iconic. Recognising its importance during WWI and WWII is very special, and we know the nation will get behind the 2024 campaign. The Day celebrates all that is great about our incredible fish and chip trade – from the fishermen and farmers; to the owners and operators who work hard to make fish and chips such an integral and enjoyable part of communities up and down the UK – and we know on Thursday 6th June, as we tuck into a chippy dinner, we’ll be thinking very much of those who made the ultimate sacrifice so that so many of us can enjoy the freedom our lives have today.”

Gary Lewis, President of the National Edible Oil Distributors Association, founders of National Fish and Chip Day, says:

“National Fish and Chip Day has always brought the nation together to celebrate this iconic dish, and because of the intrinsic links it has always had with the world wars and D-Day we knew we wanted to be as involved as possible so have moved the date to show our support.”

You can learn more about National Fish and Chip Day by visiting their website,

Middleton Foods is a family-owned and operated business proudly manufacturing food products in the heart of the UK. As a leading supplier of batter mixes, breadings and chip shop staples like curry sauce, Middleton Foods is well-established and respected in the fish and chip trade. To find out more, please call 01902 608122 or visit

For further information about NEODA and National Fish and Chip Day, please contact Josie Hage on 07734050238 or Sarah MacDonald on 07786261934. Alternatively, please email

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