Open day Success!
Over 140 friers and trade suppliers travelled to Ely Cambridgeshire recently for the 7th annual Isle of Ely Produce open day.
The event put on by John, Oliver and Claire Boutwood and hosted by Chippy Chat Publishing Editor Austen Dack highlights the journey the potato makes before it hits shops. It is the culmination of their ‘field to frier’ platform which also includes sponsorship at the National Fish and Chip Awards.
With a new layout (we had outgrown the old one) and lots of exciting speakers from across the industry, everyone seemed to have a great day out.
The day although dedicated to the potato in recent years has taken on the mantle of being a showcase for what’s also best practice in the industry. Many top chip shop owners presented during the day from a full AV stage show set up in one of IOE’s potato storage sheds.
Highlight of the day was Krispies from Exmouth the current UK champions. Tim and Kelly showed us just why they are the best in the UK with benchmark activity in a thrilling keynote speech. Other speakers included DWYFF Lauren Kellaway, Richard Wardell Jacob Brydon and Nikki Hawkins from Seafish, Mark Drummond, Pukka Pies, Malachy Mallon, Barry Dickman & Dino and George from Papa’s.
Our featured farmer this year was AL Lee Farming Company. Sarah Lee herself was on hand to introduce before handing over to farm manager James Thorp. He took over 100 people to his farm giving them a running commentary as they approached the farm before jumping out to see the potato growing process first hand. James was a great speaker and the group all complimented him on his fantastic tour.
Other highlights included tasting the new Pukka Pie veggie variety, tastings from McWhinney Sausages, Keejays sauces plus fish (via Smales) from Norway (off the Ramoen) and chips (Divva variety), which were expertly fried by Mark Bennett and his team from Dorset.
In the evening over 50 people dined and drank into the night in Ely all reflecting on the day itself.
We are already planning next year’s event. If you would like to attend as a frier or supplier and want details of tickets and/or sponsorship please email email@example.com
Thanks to this year’s sponsors
ISLE OF ELY PRODUCE
PJ LEE & SONS
SEAFOOD FROM NORWAY
National fish and chip awards logo 2020
Keejays – Sweet and Sour Sauce
Premier 1 Filtration