50 Ideas for the Big Day!
National Fish and Chip Day is back and it’s bigger than ever!
By Austen Dack
The biggest day on the fish and chip calendar is back! National Fish and Chip Day in association with NEODA will return for the sixth year on Friday 4th June!
The event has gone from strength to strength since its launch in 2015 and, despite the restrictions, nearly 50 million people would have seen, heard or read about the awareness day last year. National TV, radio and newspapers featured stories, as did the regional media. Social media was awash with fish and chip stories with the hashtag, #nationalfishandchipday, and was number 1 on Twitter from 8am and stayed there all day long!
Merchandise for the day can be ordered online at the National Fish and Chip Day website www.nationalfishandchipday.org.uk. Also on the website are downloadable posters to print and display, plus logos, social media headers, a press release template for you to add details to and circulate to your local press and a Campaign Toolkit packed full of ideas and hints and tips for getting the most from National Fish and Chip Day 2021.
Speaking about last year’s event, NEODA President, Gary Lewis said “National Fish and Chip Day 2020 was always going to be very different to previous years and none of us really knew what to expect. The focus was very much on the resilience of the fish and chip sector and wow…did that shine through on the day! We were completely bowled over by the number of shops, both those who have previously celebrated the day with us, but especially the many, many new shops, who got involved in any way they could.
Over 14 pages in May’s Chippy Chat we highlighted how many shops got involved last year. It gives you over 50 ideas for the big day itself. Many of them don’t need you to spend vast sums of money but give you an idea of what can be done to join in on the day. Shout on your social media pages, decorate your shops, let’s join together to celebrate team fish & chips.
See the 50 Ideas here or scroll down to read them
Please let me know what you are doing on the day for NF&CD in 2021 by emailing me at firstname.lastname@example.org
Towngate Fisheries, Idle
On National Fish & Chip Day they celebrated by giving customers the chance to win FREE Fish & Chips. 4 lucky winners were chosen at random to win a voucher for two portions of fish & chips.All they had to do was LIKE and SHARE a post, then comment saying why they love their fish & chips. 4 winners were chosen at random on Saturday 5th September.
Miller’s brought spicy back! They recreated their special spicy fish and chips. It created a massive stir on the day and gave them unprecedented levels of PR too. Customers were invited to try ‘the worlds spiciest fish & chips’ once again!
Da Harbour Chippy, Lerwick
For ONE DAY only, they offered you a FISH SUPPER meal deal. Adults £8.00 Bairns £5.00. It included Fish & Chips, Peas or Beans, Fresh Salad, Home-made Coleslaw, Bottled Water or Carton of juice
Westend Fish and Chips, Oswaldtwistle
For every order placed that week through their online ordering system customers were automatically entered into a prize draw to win FREE CHIPPY TEA for 4 people (2 adult meals 2 children). Plus, special offer on the day of FISH CHIPS & PEAS for just £5.00
To celebrate they offered “Buy 1, Get 1 Half Price” on all takeaway Haddock & Chips on Friday 4th September! Frying from Midday until 8.00pm, they were very busy indeed!
Wigmore Fish Bar, Gillingham
Wigmore constructed an amazing balloon display! To celebrate National Fish and Chip Day, they also offered all customers half price chips with every fish sold.
The Crescent Fish & Chip Shop, Flint
The Crescent offered two special dishes on the day. Mini fish chips peas £4.00! Fish chips peas £6.00 (all in the same tray)
HUGE GIVEAWAY £100s OF PRIZES !! To celebrate National Fish and Chip Day they hosted a special Generation Game at Shap Chippy!! They appeared on three separate radio stations to promote this activity
Catch Seafood, Headingley
Catch celebrated National Fish & Chip Day with some great offers. £7.50 EAT IN *.£5.00 TAKEOUT.
Walnut Tree Fish and Chips, Milton Keynes
To celebrate National Fish & Chip day they offered the chance to win a takeaway for 4! Like their post, share and comment for the chance to win. Completion closed on Wednesday 2nd September at 8pm, and announced on the day
The Plaice to Be, Kilmarnock
Celebrated with the return of their large fresh king prawns in batter. A chance to win 2 portions with a like and share on Facebook. Plus FREE CHIPS with every fish supper sold. Kids meal buy one get one half price (proceeds went to the fisherman’s mission charity). Free bottle of pop with orders over £15
Lynbay F&C, Ilfracombe
At Lynbay Fish & Chip Shop they celebrated NF&CD by offering the chance to win a meal for two and, a box of chocolates. Customers had to like their post and leave a comment using the hash tags #nationalfishandchipday and #lynbayfishandchips. Entry closed on Thursday 3rd September at 8pm, winner announced on the day
Fish Kitchen 1854, Maesycwmmer
Firstly, they offered 10% off all ONLINE ORDERS on Friday 4th September. Between 12-2pm and 4-8pm.They also decided to reward 4 people who have helped out in the local community. Customers were encouraged to nominate their community covid-19 hero. All they needed to do was to comment on Facebook with the individuals name and what they have done to help someone or the community.
Dhillons Plaice, Coventry
A FREE sauce with any fish and chip order
The Mayfair Chippy, London
For National Fish and Chip Day in 2020 Mayfair Chippy offered the first 10 takeaways purchased 50% off, up to a maximum of 2 portions per person. Plus, they sent fish and chips to BBC Radio 2 for Zoe Ball’s show too.
Fish’n’Chick’n (various locations)
Gave away 1,000 meals on National Fish & Chip Day – Friday 4th September! They had already given away 7,000 tasty meals to their community heroes since March 2020… but added another 1,000 on NF&CD. Customers had to nominate their #communityheroes on Facebook, in return meals were collected or delivered. Delicious, award-winning fish & chips were arranged for the champions of each store. Those nominated could be anyone from carers, NHS workers, bin men, delivery drivers, care homes, supermarket workers or anyone who made a difference in the local community!
Ocean Blue Fish Bar,Tycroes and Llandybie
To celebrate National Fish and Chip Day they offered 25% off (takeaway only) on Friday September 4th. The promotion was facilitated through their click and collect system A promotional code was published on Thursday 3rd September. The offer was available at both sites Tycroes and Llandybie. It was extended to walk in customers although C&C customers received priority serving. It was very busy and only four people were allowed in the shops at any time.
Queens Fish & Chips Stafford
They asked. “If we can get a total of 1,900 likes on our page by midnight on 4th Sept then we will give 10 customers FREE FISH & CHIPS”. To enter customers had to simply like their page & share the post
Harry Ramsden’s (various sites)
In celebration of #nationalfishandchipday on Friday, 4th September, they offered one of their lucky customers the chance to win an amazing bundle of prizes! All they had to do was to follow them on Instagram @harryramsdensuk and share an image of their Harry Ramsden’s order that week with the tags #harrysbigbundle and #nationalfishandchipday. The winner received: £100 voucher to spend in any of their stores. Exclusive Harry’s merchandise. Plus, a hamper of some of their favourite Fish&Chip goodies! Entries were accepted from Monday 31st August until Monday 7th September.
Kates Plaice, Bideford
They celebrated in a few ways, a lovely special dish and a couple of competitions. Their special dish was battered plaice goujons with a seaweed mayo.There was a children’s drawing competition, to win either a small cod and chips or sausage and chips, with a side of their choice – they had to draw a picture of Betsy their fish and chip trailer and post a picture of it in the comments section on Facebook. There was an adult’s competition, to win fish, chips and peas/curry x 2 – all you had to do was like and share the post and tag the person you’d share your fish and chip tea with
Bargates Fish and Chips, Christchurch
They celebrated with a very special offer on the day! £5.50 for a regular cod & Chips (£6.50 with Breadcrumbs)! The also wanted one family to enjoy a meal for 4,on them, on National Fish and Chip Day! For a chance to win, customers had to LIKE their PAGE, SHARE the Post and COMMENT with “We’re Celebrating #nationalfishandchipday!”
Catch Seafood, West Vale
Supported National Fish & Chip Day with the following? £7.50 EAT IN * £5.00 TAKEOUT ** *Small fish & chips, bread & butter and a choice of curry, gravy or mushy peas **Small fish and chips and a choice of regular curry, gravy or mushy peas
Newland Fisheries, Hull
To celebrate #nationalfishandchipday on Friday 4th 2020, Newland offered everyone who ordered medium fish chips & a side dish a meal deal of just £5! Plus, on Sunday & Monday after NF&CD all customers received10% of their food bill
The Oak Apple, Worcester
This pub offered on Friday the 4th of September to celebrate National fish & chip day. A free side of bread and butter with every fish & chip meal purchased
The Bay Fish & Chips, Stonehaven
To celebrate their favourite day of the year on Friday September 4th they offered 10% off all online orders at The Bay! To enjoy this exclusive 10% offer, customer had to use the code Feedme10. They only had a certain number of slots available and once they had gone, they had gone!
Nazeing Fish & Chips
To celebrate NF&CD they offered the Nation’s favourite Cod & Chips for just £6 all day. Collection only
The Esk Café
To celebrate #nationalfishandchipday, they wanted to give something back to their customers, so on Friday the 4th of September they gave away 20 fish suppers. All customers had to do was to nominate someone who had helped them or were still in need of help through tough times.
To celebrate #NationalFishandChipDay and to thank loyal customers for their support during 2020 they gave away FREE CHIPS with every fish ordered in the restaurant or as walk-ins.
Mr Chips, Swinton
20% off all orders from their app for new and existing customers using code FISHCHIP20! Offer only valid Friday Sept 4th and Saturday Sept 5th.
Lanehouse Road Chippy, Thornaby
They gave away a small sauce of your choice with every fish and chips purchased. Included gravy, peas, beans and curry sauce
Crisp & Fry, Pontyates
The CODZILLA challenge? On National Fish & Chip day they had got the ultimate challenge for someone – CODZILLA A 35oz Cod, 16oz Chips, Scampi, Beans, Curry Sauce, Gravy and Mushy Peas washed down with their famous Tango Ice Blast. The ‘winner’ was picked and filmed live on NF&CD. He failed to finish the challenge
Paynels Fish Bar Peterborough
Oh my Cod!! Customers were urged to ‘plaice’ their entry on Facebook for #nationalfishandchipday, best joke or puns wins £25 to spend in the shop, Draw took take place Saturday 5th.
Like, share & (comment when done) their smiley photo for your chance to WIN 2️ x Fish & Chip meals on National Fish and Chip Day. Fish and chips with mushy peas and tartar sauce was reduced to only £5:00 for walk ins and click and collect.
The Golden Fry, Benllech
Guess the number of peas in the jar!!! 50p a Go. Closest number won a family meal voucher to celebrate National Fish and Chips Day. Fish chips and peas for 2, and 2 kids meals. All money raised went to The Fishermen’s Mission
Hennighan’s Top Shop
National Fish & Chip Day Giveaway. To win 2x Fish&Chips with a choice of 2 sides and a bottle of bubbly. Customers had to LIKE & SHARE their NF&CD Facebook post! The winner even got to choose their time for collection on Friday 4th September.
Skippers of Euxton On the day if customers ordered online not only did they get great sustainable fish and chips for just £5 but they also helped their chosen charities too.
Kingfisher Fish & Chips Plymton
They celebrated ‘National Fish & Chip Day’ 2020 with lots of giveaways to mark the occasion. They had an amazing coat, beanie hats, pens, and pin badges kindly donated by Seafood from Norway.Other goodies donated by #nationalfishandchipday plus 100 Kingfisher mugs were given away too! Customers had to order by by Click & Collect or Delivery for a chance to win.New orders also got 10% discount too. In 2019, they celebrated the day by appearing on the BBC’s The One Show!
Golden Union Soho
To celebrate not only reopening plus #nationalfishandchipday they gave away at 1pm to the first 50 customers free Fish and chips! (takeaway only)
Frydales Syston & Hinckley
To celebrate National Fish and Chip Day they gave away 50 lots of free fish and chips! – 25 in the Syston shop and 25 at the Hinckley Road shop. Customers had to like the Frydales Facebook page, like & Share the post. Then tag a friend who would love free fish and chips.
Linfords Fish and Chips, Market Deeping
In their takeaway they gave away one free side (peas, beans, curry or gravy) with every portion of fish and chips sold. To qualify customers had to add the side they would like in the additional notes section when ordering online. In their restaurant, with every fish and chip meal you could choose between a nice refreshing FREE can of Round Corner Brewing or a delicious Two Chimps Coffee
Captains Fish and Chips, Hoddesdon
Owner Tony Forgione was minding his own business cooking up some of their delicious Fish & Chips when Gino D’Acampo popped into Captains wanting a selfie, he had heard about National Fish & Chip Day! To celebrate they offered Cod and Chips for just £6. This amazing offer was valid on the Friday from 11am until 10pm, collection only.
Ridgeway Fish Bar,St Albans
Pre-order special offer only! Medium Cod & Chips for £6
Creel Takeaway, Porthmadog
National Fish and Chip Day Special Cod Sandwich special Served in a toasted bap with lettuce and Sophie’s homemade tartare sauce! Served Friday 4th September only at just £4.50. Plus if customers said ‘KEEP IT CREEL’ when ordering they got 10% off!!
Chainmakers Fish & Chips Halesowen
Sausage and chips, Fishcake and Chips, Chicken Bites and chips (with peas,curry sauce or gravy) Just £2.00!
Richards Family Fisheries, Cleckheaton
Win Fish and chips plus a side for two. Tag the name of the person you want to share your fish and chip meal within the comments box on Facebook, then like and share the post. They had over 240 entries!
Cod’s Scallops, Wollaton
Were super excited to be celebrating the nations favourite dish again. In fact, so excited that they ran a competition to win fish & chips for a whole YEAR! Customers headed over to their Facebook page on Friday 4th to get a chance of getting their mitts on the fishtastic prize! Plus, other great prizes courtesy of Seafood from Norway
All offers listed are correct at time of going to press. There may be small differences from actual on the day activities, but in general what we have listed are all true promotions.